Fleet Management and Wireless M2M
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After many years of unfulfilled expectations, the European market for fleet management solutions is finally coming to life. Active marketing of mature solutions by the likes of TomTom WORK, Masternaut and Transics resulted in a healthy annual growth rate of 37 percent for unit shipments in 2006. Easy-to-use, low cost aftermarket solutions appeal to the small-fleet LCV mass market that account for an overwhelming share of the total addressable market. At the same time the truck OEMs are positioning themselves to introduce mobile data connectivity and satellite tracking as a standard feature on high-end HCVs.
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